Search Engine Optimisation (SEO) Packages
Essential SEO Package Perfect for new NDIS providers looking to establish their online presence.
Comprehensive website audit and competitor analysis Local SEO optimisation for your service areas Monthly keyword research and content optimisation NDIS-specific metadata optimisation Basic Google Business Profile optimisation Monthly performance reporting
Professional SEO Package ideal for established NDIS providers wanting to expand their market reach
All Essential Package features, plus:
- Advanced technical SEO improvements
- Monthly blog content creation (2 articles)
- Advanced local SEO strategies
- Enhanced Google Business Profile management
- Backlink building and outreach
- Comprehensive competitor tracking
- Fortnightly performance reporting
- Enterprise SEO Package
- Designed for large NDIS providers targeting significant growth
All Professional Package features, plus:
- Weekly blog content creation (4+ articles)
- Advanced content strategy development
- Multiple location SEO optimisation
- Priority technical support
- Custom reporting dashboard
- Monthly strategy consultation
Pay Per Click (PPC) Advertising
Starter PPC Package
Entry-level Google Ads management for NDIS providers
- Account setup and optimisation
- Keyword research and campaign structure
- Ad copy creation and testing
- Landing page recommendations
- Monthly budget management
- Basic performance reporting
Growth PPC Package
Comprehensive PPC management for expanding NDIS businesses
All Starter Package features, plus:
- Multiple campaign management
- Advanced audience targeting
- A/B testing of ad copies and landing pages
- Remarketing campaigns
- Conversion tracking and optimisation
- Fortnightly strategy adjustments
- Detailed performance analytics
Premium PPC Package
Advanced PPC management for maximum NDIS participant acquisition
All Growth Package features, plus:
- Multiple platform advertising (Google, Bing, etc.)
- Custom audience development
- Advanced remarketing strategies
- Cross-platform campaign coordination
- ROI optimisation
- Weekly performance reviews
- Priority support
Social Media Management Solutions
Essential Social Package
Basic social media presence management for NDIS providers
- Strategy development
- Profile optimisation across platforms
- Weekly content creation (3 posts)
- Community management
- Monthly performance reporting
- Basic competitor monitoring
Advanced Social Package
Comprehensive social media marketing for growing NDIS businesses
All Essential Package features, plus:
- Daily content creation (5-7 posts)
- Custom graphics and visual content
- Social media advertising management
- Engagement campaigns
- Influencer outreach recommendations
- Story and Reel creation
- Fortnightly strategy reviews
- Advanced analytics reporting
Premium Social Package
Full-service social media marketing for market-leading NDIS providers
All Advanced Package features, plus:
- Multiple platform management
- Custom video content creation
- Advanced social advertising campaigns
- Crisis management planning
- Brand reputation monitoring
- Comprehensive competitor analysis
- Weekly strategy consultations
- Real-time performance tracking
Get Specialised Digital Marketing Services for NDIS providers
Avaana can help grow your business with years of expertise and highly trained professionals ready to help you.
What digital marketing strategies work best for NDIS providers?
The best results usually come from showing up when people are actively searching. That means a solid website, strong Google visibility, and clear service pages that explain what you do, where you work, and who you support.
Google Search (SEO and Google Ads) often performs well because the person is already looking for help. Social media can support this, but it tends to work better for trust and awareness rather than quick, high-quality enquiries.
Are there any marketing restrictions for NDIS providers?
Yes. Your marketing needs to be accurate, respectful, and clear. Avoid big promises, pressure language, or anything that could be seen as misleading.
You also need to be careful with privacy. If you share photos, stories, or testimonials, you should have proper consent and keep personal details protected.
It is also important to use branding correctly. For example, you should not use the NDIS logo unless you are authorised to do so, and you should never suggest you are endorsed or approved by the NDIS if you are not.
Remember: Consumer Law applies to NDIS Providers!!!
Why should NDIS providers work with a specialist NDIS marketing consultant?
NDIS marketing is different to standard business marketing. The people reading your website could be Participants, families, Support Coordinators, or Plan Managers, and they all look for different information.
A specialist understands how to explain supports in plain language, set the right expectations, and attract enquiries that match your service offering. This usually means less wasted spend and fewer poor-fit leads.
How can NDIS providers ensure marketing leads are the right fit for their services?
Make sure your website is very clear. Your website should say what supports you offer, your service areas, your availability, and any key requirements (for example, age group, level of support, or whether you do in-home services).
Simple improvements also help, like a short enquiry form with a few questions, and service pages that guide people to the right option. When this is set up properly, you spend less time chasing leads that were never a match.
How can NDIS providers scale their marketing as their business grows?
Start small, track what works, then build from there. Once you know which services and locations bring the best enquiries, you can increase your budget, expand to nearby areas, and add more service-specific pages.
Scaling is smoother when your website can handle more traffic and still convert. If the website is unclear or slow, you will pay more for the same results.
How does Avaana support NDIS providers with digital marketing and lead generation?
Avaana helps NDIS Providers build a simple, consistent marketing system. This usually includes building and/or improving your website, making sure you are found on Google, and running targeted campaigns that focus on the supports and locations you actually want.
Because Avaana has in-house website and marketing specialists, the website and the campaigns are built to match each other. The goal is straightforward: more of the right enquiries, and fewer time-wasters.